MOUNTAIN HOME, AR (January 6, 2016) – Bass Cat and Yar-Craft boats recently announced the appointment of Jason Bragg as the National Sales Manager for both brands.
Bragg has 23 years of experience spanning almost every function of the Fiberglass Freshwater Fishing Boat Industry. Those areas include R&D, manufacturing, customer relations, warranty, sales, and marketing. For the last five years, the married father of three, served as the Brand Manager for another fishing boat company. During that time he also received his ordination as a minster.
In his new role, Bragg will oversee all Bass Cat and Yar-Craft domestic sales in the U.S., organizing staff and territories as well as providing input on marketing and product research.
Rick Pierce, President of Bass Cat and Yar-Craft, stated, “Jason’s experience and determination will help us define target markets to expand our dealer network. Our goals are aggressive going forward and Jason will play a big part in helping us achieve success.”
Bass Cat, owned by Correct Craft, manufactures the industry’s premier bass fishing boats from its headquarters in Mountain Home, Arkansas. Family operated since it’s founding in 1971, Bass Cat is the longest continuously operating tournament bass boat company in the USA.
Celebrating over 46 years of excellence in the marine industry, Yar-Craft (owned by Correct Craft) is the premier walleye fishing boat in the world known for excellent craftsmanship and customer service.